Legal Assistant Schools Lead to Careers That Are (Almost) Tops


Warning: fsockopen() [function.fsockopen]: php_network_getaddresses: getaddrinfo failed: Name or service not known in /wwwroot/gphone-android.com/wp-includes/class-snoopy.php on line 1142

Warning: fsockopen() [function.fsockopen]: unable to connect to surl.cn:80 (php_network_getaddresses: getaddrinfo failed: Name or service not known) in /wwwroot/gphone-android.com/wp-includes/class-snoopy.php on line 1142

It’s great to have an important job but be able to leave the ultimate responsibility to someone else. That’s the perk of being a legal assistant — you do so many of the exciting things lawyers do, but without the final and sometimes overwhelming authority in people’s lives.

Survey the Scene
If you’re interested in researching legal assistant schools, you’ll learn how to be ready to help lawyers prepare for closings, hearings, trials, and corporate meetings. You’ll investigate and analyze each case, and prepare reports to help attorneys determine how to handle the cases. Aside from setting legal fees, giving legal advice, and presenting cases in court, you may be performing the tasks of a lawyer.

And, legal assistant schools won’t limit you to one area of the law. A legal assistant can work in litigation, personal injury, corporate law, criminal law, employee benefits, intellectual property, labor law, bankruptcy, immigration, family law, or real estate.

Climb the Hill at Legal Assistant Schools
In order to become a legal assistant, you’ll need to be trained at legal assistant schools. You can earn an associate degree or a certificate in paralegal studies; some legal assistant schools even offer bachelor’s and master’s degrees. Most certificate programs at legal assistant schools provide intensive and specialized training for those who already have a college degree. Degree programs generally combine legal assistant training with courses in other academic subjects.

There are about 1,000 legal assistant schools in the country, approximately 260 of which are approved by the American Bar Association. Legal assistant schools will teach you legal terminology, legal applications of computers, performing legal research on the Internet, new developments in the law, ethical standards of the legal profession, and more.

The National Association of Legal Assistants (NALA) offers a two-day exam for those who wish to earn the Certified Legal Assistant (CLA) designation. As of February 2006, there were 13,325 CLAs in the United States. NALA also offers an updated Advanced Certified Paralegal designation for those who wish to specialize in other areas of the law.

Check Out the View
Legal assistants held about 224,000 jobs in 2004. And, the Bureau of Labor Statistics projects legal assistant employment to grow much faster than average for all occupations through 2014. In addition, those who specialize in areas such as real estate, bankruptcy, medical malpractice, or product liability will have excellent opportunities in their legal assistant careers.

In May 2004, full-time wage and salary legal assistants had median annual earnings of $39,130, with the top 10 percent earning more than $61,390.

Want to go higher in your career? Let legal assistant schools take you there.

To find college and career schools near you, surf http://www.CollegeSurfing.com.

© Copyright 2007
The CollegeBound Network
All Rights Reserved

Robyn Tellefsen is a frequent contributor to The CollegeBound Network. Learn more about finding a school or career that’s right for you!

Elephant Killer (Fever of Revenge in Chad) a Short Story

Advance (Cairo to Chad): “It’s all about tusks,” he said to me, but what it was really about was risk taking, for a high, money, or dollars, and he was good at it, and he was not quite forty yet, in good health; myself, more like fifty-two, I was not young at all, of course, about to be married (again), and just got back from Java, and was sitting in a bar in Cairo, and he was sitting by me, and he smiled, and I smiled, and you know how that goes: where you from, where you going, stuff like that, and he pulls out a card, it reads “Gun for Hire,” I almost laughed, thinking it was a joke, you know like back when I was young and I watched TV show “Have Gun Will Travel.” (A show about a hired gun.) Well, just about when I was going to say: is this a joke, he said, “No joke, but I’m costly.” Well that is how it all began, AD 2000, in Cairo, Egypt, I’m Lee, and I suppose I can leave it at that, and I like traveling, kind of a Tourist Archeologist part time, and at times I suppose, I like adventurism to a small degree. I had just visited the pyramids, was about to go back home to St. Paul, Minnesota, in the good ole USA.

What I would find out is this (and then I shall get into the last days of my adventure, for there is where the premise of this story lays).

“Come with me,” he said, “to Chad (Central Africa)” towards the end of the night in the hotel, after meeting the Mayor of Cairo, and a lot of talk about Chad of course proceeded this invitation, he was headed to a campsite outside a national park that resides within its boundaries. He had shown me pictures of what he does, awful, horrifying pictures of cutout faces of elephants, he killed them he said, next, he cut them off their faces, before the rangers would appear (how ugly I thought, but then I had heard and seen a lot of ugliness in this world). “Usually…” he said, “some strays came out of the refuge, and when they didn’t,…” he’d go in after them; if indeed the rangers were not following the herd, which often times had certain routes, and he knew them all of course-by heart.

I am not sure why I would want to go and see this, I told myself at the time, until he said: “I’ll pay for the whole trip, you write down what you see, everything,” and I did, but I never published it until now, I suppose the reason being, it was too horrifying to me to publish. He simply wanted a witness, and he was willing to pay for it. A dangerous trip of course, but I had been in Vietnam, and Cambodia during the early ’70s, and war and such things were not new to me, just dangerous, and as I was about to say, a wife to be, waiting in South America, to meet me in a few months in Guatemala. Nonetheless, I agreed, and although I leave out names and direct places, it is for the better I think. Now I shall explain in a more direct narration.

The Story
(Flesh Death)

[In Chad, outside base Camp. vicinity, by Sahara area:] I knew this area where I was, or so it seemed, elephants would be dangerously vulnerable for attack, I saw a few days ago a few Armed guards in the far distance, with Ralph’s binoculars, I asked Ralf Zimmerman, “The Matriarch…” [He referred to these elephants as the woman leaders, if not grandmothers', whom the families, portions of the herd, or larger herds can turn to for leadership, a position of dominance in the herd, if not head of the family] I asked him, “The Matriarch searches for food, the wise elephants, or older females, whom are usually the leaders, do they have certain routes they know by heart?” (Thinking was the elephant really that smart.)

(This was the mongo rain season, a light shower here and there, especially night, but not the rainy season as it comes in June, I noticed scattered here and there on our journey dead elephants, some eaten by lions, Ralph told me, and Baboons perched in trees over our campsite at night, and giraffes in the distance, it was, if anything, a spectacular, adventure, except for the death, the flesh death, I came to calling it. I said nothing to him of my disgust, being a retired psychologist, I understood one thing, the only reason I was on this trip with him was because he trusted in me not to portraying him as evil (my past integrity would overcome this ugly sight of an existence) that is, the evil man incarnate, and he already knew he was. He wanted me to do what I was doing, witnessing, almost like a death wish, and without a bias. Perhaps he had a premonition, I didn’t know. But like in my practice, people tell you many things you want to scream at them for, but you can’t, you got to keep a flat face, no smile, empathy they call it: and hope you can bring them back to a whole person.

Base camp was several miles from the boarder of the refuge. This was my sixth day here, and basically the terrain I came over with the jeep, was riverbeds dotted with occasional pools, heat was all around us, and terminalia trees about. The closer we got to the boarder, the more trees I witnessed, and elephants were crowed under the shade by them. If they didn’t get the shade from the trees, they got wind from flipping their ears about (sometimes turning over), cooling their bodies. I came to love these animals, and here I was witnessing Flesh Death! I cried the sixth night, I couldn’t hold it back anymore, what was next, I asked myself, and it would be a surprise.

Ralph said on the seventh day, following a herd, turning towards me in his jeep, ‘…beyond the boundary line,’ as he called it, “…they will avoid trouble spots Lee, trails you could say, wise old females they are …they know where the danger lies and they know me, and they know were the food is and where it will be next month, and in-between seasons, and they know I know all this.”

“But if they are wise, how come they are not wise to you, I mean, how come they can’t out hide you, or kill you.” After he answered it, I thought, why did I asked such a dumb question, but my subconscious knew why.

“It’s a rhetorical question,” he said, “not really worthy of you Lee, but what you really wanted to ask, is how come I can out maneuver them, when you already know, because I already told you, but I will add this, they are running for their lives when they see me, I am running for my dinner when I see them, and a few other things. I can think straight, and have had lots of time to think about what I want to do; they are only protected by an imaginary fence, called a refuge, and are limited in reason. Does that answer your question?” (I thought then, but didn’t say: pride comes before destruction) then I nodded my head yes, because he gave me more information than I needed, but sometimes you got to play dumb to get the innermost secrets in the man’s soul, the core of his soul. I think he wanted, was waiting for the elephants to out smart him. It all turned into a game for him it seemed.

Fever of Revenge

(We were now outside of the Southern boarder of the National Park, it was the month of May, we had waited there all day for the herd to come, and it did, just like Ralph predicted it would, the head elephant a giant bull was spotted, with 3500-elephants behind him, I wanted to skedaddle, get out of there, I told myself, I was standing with him, he had a rifle in hand, and two guns in his belt, a knife around his ankle. “Now what?” I said, in an almost panic voice. “This may be the day,” he said to me, I didn’t know then what he meant, but of course I do now.

He shot the leading elephant, the huge one, dead, and it dropped and shook the ground around us (I think the elephant wanted to give the herd time to move away from his guns, thus, giving up his life), “Quick, get under the jeep,” he commanded with an almost evil eye, but now that I think back, it was more out of desperation for me, so I wouldn’t freeze (which I never do), but not knowing what to do, I might have jumped behind him, expecting the elephants coming to drop like fly’s or detour into another direction, but they simply slowed down to a walking pace, yet I did as he said.

He was now looking over him, the bull, and the large herd had stopped, completely stopped, while some of the females approached, looking, as the carcass of the bull lay by Ralph’s feet (I think Ralph was surprised the elephants did not turn, but almost surrounded him), I could smell the death of the beast, urine of the beast, he was now cutting out the tusks, cutting the face off the elephant. Several large elephants stepped ahead of the large herd, almost creeping, as Ralph was cutting fast, and faster, and the Elephants were approaching closer, slowly, but closer, with ever cut of the knife.

Everything now happened very quickly, the leading elephants bolted towards him, and the 3500-followed behind, dust filled the air, faster and faster they ran, little ones behind their parents’ tails, flapping in their faces, hitting their trunks, it was a stampede. Ralph stood firm behind the bull and started shooting pummeled the bodies of the nearing female elephants, bullets sinking into thick skin. Lodged into their muscles, bones and they fell; he looked at me, smiled, and then 14000-elephant feet stomped all over him, as he was wedged in (and now crushed between the hung elephant-smashed like mashed potatoes) in a favor of revenge.

3-14-2006

See Dennis’ web site: http://dennissiluk.tripod.com

5 Most Powerful Mistakes You Do and Wonder How to Get A Six Pack

If you are reading this article, you are probably trying to get six pack abs. That’s a very good thing because you are actually trying to achieve something other than those losers who don’t care how big their stomach gets but they keep growing bigger, so big they could beat up BIG FOOT.

Ok, I am bragging too much. If you have already started your journey to get that six pack abs you always wanted then you probably would have heard of the following joke lines:

1.-Don’t ever count what you eat.

2.-If you’re doing 600 crunches a day, you will get six pack abs FAST.

3.-Doing Ab exercises is more than enough to get that rock hard abs.

4.-Buy an Ab-Machine and you will lose 4 inches in a week.

5.-Do those Abs exercises everyday.

WHATEVER. This is all bunch of old school jokes. Ain’t true and can hardly be true.

If you have heard any or all of these jokes, then it’s time you flush your head. Now you are going to know nothing on how to get a six pack.

If you are hearing about these stuff just after reading from this article, BETTER. Now you can laugh at those people if they tell you the jokes mentioned above.

You must be tired of reading from so many places who mention how to get a six pack, but you keep doing it and never actually see any result. You get so depressed it’s high time you quit.

You probably wake up every morning and look at the mirror, and get a small sadness in your face because of the tummy of yours that most of the time won’t even let you look at your own feet.

You even convince yourself you are going to start working out next thing TOMORROW morning or NEXT WEEK or NEXT MONTH or maybe NEXT YEAR.

Guess what, don’t do it at all. You don’t deserve to know how to get a six pack.

If you really want to know the answer then promise yourself, you are going to start working out TODAY.

Goal setting is a crucial factor to reaching any dream, be it “How to become a millionaire” or be it “How to get a six pack”.

You want to know why I said the 5 things I mentioned above are jokes right?

Here’s why:

1.-If you don’t count what you eat, then you probably don’t want to get six pack. Eating the right amount of nutrition and the right amount of calories is A VERY CRUCIAL factor in you quest to get a six pack…

2.-You don’t need six hundred Ab crunches to get a six pack. I can prove you can get must faster results and more HOT results by doing just 60 to 80 repetitions of a number of Ab exercises that I have put up in my website.

3.-If you only do Ab exercises, then I am Hundred Percent sure that you haven’t yet got that six pack? Go ahead do another 40 crunches? How on earth do you think you are going to get a six pack or even a two pack if you don’t get rid of that jelly fat all around your waist? You might have rock hard abs inside, but you won’t see them because you are wearing a thick sweater of FAT..!

4.-How many Ab machine infomercials have you seen till now and how many did you actually purchase or tempted to purchase? Oh look, I just did this Ab machine for 10 minutes everyday and in two weeks, I lost three inches. Have you noticed those before and after pictures? Before — guy standing with a gloomy face, bad posture and bad lighting. After — guy smiling so hard you can make a toothpaste ad. And look, he got a six pack, and he is standing with his chest out.

Big question, before — Guy has a bad chest, slouchy arms and bad shoulders, after — He looks HOT. Not only has he got a six pack, he has rock hard pecks, and nerves popping out of his forearms and biceps… WOW, but how come? Ab machines don’t work any of the other parts of the body right? It’s just the Abs, then where the hell did he get that big arms and chest? Now you are thinking right?

5.-And last but not least, keep doing exercises for your abs everyday and you are guaranteed to never see a six pack. Ab muscles are just like any other muscle, why workout the other body parts three times a week, but work the abs everyday? Are you so impatient? You are just making your abs more angry and stubborn..!

So you got the undiscovered truths on how to get a six pack? No right…

You are probably disappointed by now because you thought I was going to give you simple exercises that will show you how to get a six pack in no time, right?

Well, surprisingly I have a few simple strategies that are proven to give you that six pack you always wanted.

If you really want to find out simple steps in getting a six pack, then feel free to visit my site at http://truthaboutfat.blogspot.com/

If you want to know the 5 Most Popular and Very Famous jokes about how to get a six pack, then click here to read further. I am laughing right now.

Why Tea And Chocolate Are Good For You


Warning: fsockopen() [function.fsockopen]: php_network_getaddresses: getaddrinfo failed: Name or service not known in /wwwroot/gphone-android.com/wp-includes/class-snoopy.php on line 1142

Warning: fsockopen() [function.fsockopen]: unable to connect to surl.cn:80 (php_network_getaddresses: getaddrinfo failed: Name or service not known) in /wwwroot/gphone-android.com/wp-includes/class-snoopy.php on line 1142

Warning: fsockopen() [function.fsockopen]: php_network_getaddresses: getaddrinfo failed: Name or service not known in /wwwroot/gphone-android.com/wp-includes/class-snoopy.php on line 1142

Warning: fsockopen() [function.fsockopen]: unable to connect to surl.cn:80 (php_network_getaddresses: getaddrinfo failed: Name or service not known) in /wwwroot/gphone-android.com/wp-includes/class-snoopy.php on line 1142

Tea and chocolate… You’re probably wondering if those two can really be good for you, aren’t you? After all, chocolate has a lot of calories and tea has caffeine.

Allow me to explain how these two can be good for you.

A Pennsylvania State-led review (done in 2002) of the available 66 published studies, supports the view that consuming flavonoid-rich tea and/or chocolate, in moderation, can be associated with the reduced risk of cardiovascular disease.

Tea, without milk or sugar, does not contain any calories and contains plenty of antioxidant flavonoids. Tea can be added to your diet without increasing your weight. A chocolate cookie that also contains fruits and nuts along with the tea (remember to practice moderation) may be a heart healthy snack.

On this planet, there isn’t just one food that can be absorbed singly and give us everything that our body needs. A balance has to be achieved amongst all kinds of food. Both, tea and chocolate, which are plant foods (let’s not forget that one!), can be included as part of a healthy diet. But chocolate has to be eaten in moderation (because of its high-calories) along with other flavonoid-rich plant foods, such as fruits and vegetables.

It is widely known that tea contains flavonoids, however, watch out for chocolate. The amount of flavonoids in commercial chocolates will vary greatly from one kind to another. Some might not contain any flavonoids while others might contain a good amount.

Note: The research in regards to flavonoids and all of their health benefits are still in progress. Hence, the amount of flavonoids chocolate contains is rarely written on the ingredients of a chocolate bar. In order to make sure that you do get chocolate that is flavonoid-rich, I suggest that you stick with chocolates that are of high quality as high quality ingredients are usually used.

Although weight gain is a possible side-effect of eating chocolate, the increase of “bad” cholesterol is not. It has been noted that the major form of fat in chocolate is stearic acid. Stearic acid is a cholesterol-neutral when it is presented in a diet in moderate amounts. So don’t worry about getting “bad” cholesterol as long as you eat good-quality chocolate in moderation!

Don’t forget, this isn’t a green light to go on a chocolate binge!

In conclusion, studies on tea and chocolate support the concept that the consumption of flavonoid-rich foods may be beneficial to your health.

As the author of this article, I am proud to say that I am a lover of tea and chocolate Whether you prefer tea to chocolate, or chocolates to tea, there is enough data on both worlds to satisfy your mind and your passion. See what new information you can discover!

Eat chocolate, drink tea, and be happy!

How To Deal With Clothing Wholesalers In Brooklyn

If you run a clothing business in Brooklyn you will want to
take advantage of local clothing wholesalers.

By visiting the warehouse of a Brooklyn clothing wholesaler
you will be able to see first hand his merchandise.

Even though today the Internet can help you find clothing from wholesalers
from around the country, it can still be beneficial to see first hand the
merchandise when possible.

Another advantage of dealing with a Brooklyn based wholesaler is that you
will be able to develop a personal relationship.

Having a personal relationship with your wholesale supplier is beneficial for a few reasons.
For starters, the wholesaler will think of you first when he comes across a new wholesale deal.
Second, you will have an easier time obtaining lower wholesale prices, since the wholesaler will
appreciate your business relationship.

So how do you find Brooklyn based clothing wholesalers?

Step #1

Visit the New York wholesale shows. Many clothing wholesalers set up booths at the
wholesale shows.

Step #2

Network. Let other retailers and wholesalers know what you are looking for. Everyone in business works on building networks, so your best source of information is other retailers and wholesalers.

But why would they share the information with you?

Either from their desire to build a business relationship with you, or to earn a commission from the wholesaler they send you to.

Step #3

Conduct an online search for Brooklyn based clothing wholesalers.
You can conduct a search through a search engine such as Google, or you can use a more specialized wholesale search engine such as wholesalequest.com

Once you locate the contact information of the wholesaler, you want to make sure you are well prepared before setting up a time to meet with him.

You will want to have your sales tax id number, and a clear idea of what kind of items you are
looking for.

If you are not sure exactly what items you want to purchase, then at least have an idea of the category of items you want to sell.

You can select this category by thinking about the customers you will be selling to.
If your clothing store will be located in an urban area of Brooklyn you will want to carry urban brands such as Ecko, Sean John, Enyce, Rocawear, Phat Farm, and Akademiks.

For a clothing store located in a more yuppie area, like Park Slope or Brooklyn Heights, you will
want to carry brands such as Polo Ralph Lauren, DKNY, and Nautica.

Keep your ears on the ground so that you will know which brands are gaining in popularity, and which brands are fading out.

Next you will want to determine the price range you need to buy at. You determine this price range by examining the purchasing power of your average customer.

If your customers will be willing to spend $50 on a Tommy Hilfiger shirt, you can afford to pay up to $25 for it.

Always try to work on at least a 100% mark up.

When an item is really hot, and you will know it will sell quickly, you can take a chance and work on a smaller profit margin. Since the item will sell, you know you will make money on it.

Let’s refocus on your meeting with the wholesaler.

When you speak to the wholesaler schedule a definite time to meet at. This will show your seriousness and will ensure that the wholesaler is available to see you.

Remember that the wholesaler is looking for a long term business relationship.

Convey to him your shared interest in developing a solid relationship and you will be able to receive competitive prices and fast moving merchandise from the wholesaler.

In your search for clothing wholesalers, you can use these categories:

Wholesale Designer Wear
Wholesale Dress Wear
Wholesale Urban and hip hop wear.
Wholesale Children’s clothing.
Wholesale Men’s clothing.
Wholesale Women’s clothing.
Wholesale Junior clothing.
Wholesale Baby clothing.
Wholesale New clothing.
Wholesale Used clothing.
Wholesale Salvage clothing.
Wholesale store return clothing.

You should mix and match categories to further refine your search.

Don’t be discouraged if the first wholesaler you contact does not have the clothing
you are looking for, often the wholesaler will be able to point you in the right direction.

Once you start making contacts with clothing wholesalers you will start developing your own ideas and strategies to help you navigate the wholesale landscape.

Donny Lowy runs http://www.closeoutexplosion.com an online wholesale and closeout business that supplies brand name products to eBay sellers, retailers, and flea market vendors.

Donny can be reached at 718-389-5502

Niche Marketing - The Easier Path To Online Success

During the last few years, the global marketplace on the Internet has definitely evolved. You need to go beyond quantity to draw targeted traffic. Effective marketing is not about funneling masses of indiscriminate traffic to read your website. To become successful on the Internet, you need to select a specific market and advertise only to those potential clients who might be interested in what you are presenting.

What is a niche, and how does the selection of subject effect your online success? A niche is an extremely focused subject of relevance to people in that “community”. It could be a group with a particular pursuit, such as embroidery or Japanese flower arranging; a group of sports enthusiasts, like polo players or snowboarders; collectors of specific things such as old cars, or people searching for information on a specialist subject. Regardless of the niche you select, it should be one with a relatively small, but enthusiastic community of followers.

Why is this method better than trying to convince a large group of people to purchase what you are selling? Quite simply, by choosing a smaller, more focused group of people, you have a ready made community of interested prospects, waiting to look at what you are presenting. Make a tantalizing offer, and it’s very possible you will make a sale. You won’t have to explain or persuade - just come up with an excellent product or service that your niche wants and you will have all the customers you can handle.

So, what is the best way of locating a niche? Think about subjects that can be dissected into smaller sections that would be desirable to enthusiasts who absolutely must have what you are offering.. One niche businessperson was known for making hundreds of thousands of dollars offering badges for Porsche sports cars long before he owned one. Another made his riches selling fly fishing equipment online. Handmade art from Russia could be found on a niche web site. Are you getting the idea?

Finding a “hot” niche may take some doing. You want a market where there are enough people searching for what you are selling and buying them that the chance for you to make sales is there. However, you do not want a niche so large that there is too much competition. Struggling for customers is counterproductive if there is no way you will ever be able to dominate your selected market. And of course, the goal is to dominate whatever niche you choose to market to.

With a spot of studying, you can simply find what people are interested in. Go to a nearby bookstore and peruse the magazine rack. Explore book sales and make a note the trends discussed. Look for recent trends and popular topics. Figure out what people are buying, and how you can modify it and come up with an attractive subject potential customers would love to get hold of.

Your chosen niche should allow for the creation of more than one product or service. Even if it is a modification of your ‘core’ subject, being able to present more than just one thing makes good business sense. After all, you want to be able to offer your customers the chance to buy from you over and over again.

Developing joint ventures is a great way to augment the likelihood of generating huge sales. Search for a market that is similar to yours - not a competitor - and create a win/win situation by sharing lists and promotions. This can provide more opportunities to contact your customers and share information about something that may be of interest to them. You might also try to network with more than one joint venture partner, depending on your market. If you can find a “guru” in your chosen niche, so much the better.

There is likely more than one way to grow your niche market or supply products. In the case of an information product, it may be appropriate to create an e-book that could be downloaded directly from your website; a paper copy of the product; an audio version; a video; or any combination of these. Give value and good service, along with a unique approach to your niche so you stick out from the multitude, and you have given your customers an incentive to come back and purchase from you again and again.

Nick Smith owns WinInTheNiche.info where Internet mega-guru Stephen Pierce reveals how he made $500,000 using his unique niche marketing tactics in a market with less than a 1,000 searches. Discover the 10 most important things you need to know to succeed with niche marketing in your free 5-part mini-course by visiting: http://www.winintheniche.info

The Power of Forums

The best website I use doesn’t have the most spectacular Web 2.0 backend. The design is clunky and scattershot. It won’t ship orders overnight. It doesn’t have to. It became compelling as a quality source of content. It’s a forum.

Although many companies are adopting blogs to make their internet offerings more of a two-way communication, businesses often hesitate to adopt forums. Sadly, they’re avoiding one of the most powerful enhancements they can add to their sites.

Always Hold On To A Customer
Stickiness is a key to effective web marketing. You may think you only want customers coming to your site when they’re ready to purchase. Wrong! By making your site appeal to customers throughout the buying cycle, it establishes your reputation and builds brand recognition well in advance of the purchase cycle.

Some companies have known this for a while. You’ve seen the corporate blog, the “send a friend a email postcard of our new product” and the promotional sweepstakes, all of which are intended to pull traffic from people outside the immediate pre-purchase phase. Forums are another tool in this arsenal, but they provide so much more– credibility and targeted content.

Forums for Business

Businesses often fear forums because their uncensored nature could lead to dissatisfied customers venting in public. Even this “problem”, if properly managed, can become an opportunity to improve your site. It’s all about credibility. Customers will immediately disregard tables of glowing testimonials and happy clients. They were obviously cherry-picked. On a forum, users expect to see a cross-section of the community. Having a small number of dissatisfied customers posting (and getting their problems solved quickly) actually shows that the 99% of customers who are happy aren’t the survivors of a censorship purge, giving their positive statements more credibility.

Forums for SEO

Search engine optimization experts have recently noticed the importance of avoiding “diluted” content on sites. If you build 30 pages on hats, then add five on ties, you’ve diluted the original hat content, which will probably cost you PageRank.

Forums are an excellent source of targeted content. People usually seek out forums explicitly for their targeted content, and their general attitude towards dismissing, or at least setting aside, off-topic content, provides a “self-policing” system which tends to produce a continually on-target supply of content.

Furthermore, a quality forum attracts inbound links, which will benefit your page’s ranking. Search engine optimization often relies on buying or exchanging links in order to get your site onto well-regarded pages. The goal is to emulate the appearance of a site trusted third parties find useful. A forum which has become full of quality content will provide the real thing, without the risk of being caught on an unscrupluous SEO firm’s “link farm” sites.

Building A Quality Forum Resource

To maximize the return on your forum investment, you need to ensure there’s a flow of regular visitors. One way to ensure this flow is to provide a continual supply of new content for discussion. Something as simple as a “tip of the week” article series or a “What should we offer next?” discussion, or as elaborate as early access to product information and the development process, can give people a reason to start coming to your site regularly.

Providing this “teaser” information, however, is only a start. A forum dependent on an external source of content will die without constant, potentially costly, feeding. A good comparison can be seen in forums which discuss TV shows: once the series, the main source of discussion fodder, gets cancelled, the forum quickly wanes. Your real goal is to develop a “critical mass” of users and posts that will make the site compelling in its own right. A strong community can keep a discussion going far longer than a weak one.

Some forum operators have taken to offering contests with restrictions like “entrants must have 20 posts on our forum.” While this looks like a solid way to build a base, it must also be recognized as what it is: a pay-per-click system. If you’re giving out a $100 gift certificate in a contest that draws only 15 new posters to your site, odds are, direct pay-per-click advertising would have been cheaper. Conversely, if your business gives you access to desirable prizes cheaply, such as wholesale merchandise, or review samples, you may be able to “buy” participation with prizes for less than if you paid cash.

Believe it!

I’ve drawn a rosy picture of what forums can do for your site. But I can back my boasting. Consider the following example: Computer hobbyist site pcapex.com has numerous partner links and a wide variety of relevant news articles. Their main site earns a PageRank of 3 and about 4,500 backlinks on the 3 major search engines. However, their well-trafficked, lively forums have a PageRank of 5, and over 42,000 backlinks. As a side benefit, they have acquired registrations, including email addresses, of almost 14,000 users, providing a ready base for informational email campaigns. It’s obvious that the forums are an asset to this site. Your site could experience similar benefits by developing a quality forum.

If you’d like more information about this topic, or to schedule an interview with WEB-OP, please call at 480/370-4321 Search Engine Optimization Firm

Seven Simple Tips That Can Help You Fight Insomnia And Sleep Better

If you have a problem sleeping, you are not alone. The National Institutes of Health say that 10 to 15% of us struggle with chronic insomnia. And a poll done by the National Sleep Foundation in 2003 found that 14% of older adults experience at least one symptom of insomnia a few times per week.

There are two ways to cope with insomnia — one is a series of sayings you can do it yourself. The other requires me help of a trained therapist and is called cognitive — behavioral therapy for insomnia or see CBT-I.

Things you can do yourself

Here are eight things you can try before you seek the services of the therapist.

1. Don’t live in your bedroom. Use it only for sleeping and sex, not reading or watching TV. This helps condition your mind to the fact that when you go too bed it’s to sleep.

2. Be sure to stay in the dark. You can be kept awake by just the light from an LED clock. Either convert your eyes with a mask or pull your shades tight. If you do wake up at night and need a light, make sure it’s a dim one.

3. Eat a bit. You don’t want to need a heavy meal before going to bed, but hunger can keep you awake. So, try munching on HQ crackers, peanuts, or a couple of cookies before bedtime.

4. Make your bedding soft. Use an especially fluffy pillow for a cushy comforter as this can go a long way towards helping you sleep soundly.

5. Try for 20 minutes and then go into another room. If you are still tossing and turning after 20 minutes, get up and go into another room and do something quiet and boring such as reading a bad book or an instruction manual.

6. Don’t nap. Sleeping during the day can easily rob you of sleep at night.

7. Sleep to a schedule. You should sleep and rise at the same time every day - even on weekends. It doesn’t matter whether you’re an early bird or a night owl. Just make and keep to a schedule.

Try these tips and, chances are, you’ll sleep better and feel better.

If you’re interested in learning more about how you can sleep better naturally, be sure to visit my website. http://www.naturalrestfulsleep.com

Or, if you’d like to know how you can fight illnesses without using powerful prescription drugs, get our free report, “Natural Cures the Pharmaceutical Companies Don’t Want You to Know About” by clicking on http://www.overall-info.com

Douglas Hanna is a successful Webmaster and the author of more than 150 ezine articles on a variety of subjects.

Ecommerce - Elements of a Good Hire

There is a belabored cliche that says, “It’s lonely at the top.” This reference is for business owners and leaders. It even applies to ecommerce.

The reason leadership is lonely is often because the leader of any organization must make decisions that will not please everyone and it’s often easier to not develop friendships with your employees than to risk losing that friendship because of decisions you may have to make.

However, the good news is leaders can learn from the very things they may desire themselves, but never receive. I’m talking about the two elements of a good hire.

The first element is to make sure the employee you hire is placed into the same category as their passion. In essence you need to match the employee to the job they are best suited for. If you do this you are rewarded by having an employee that will exhibit passion for the job without the need to prod them along.

The second element is a bit harder. You need to keep your eyes open for positive contributions to your business. Find ways to reward employees for doing a good job. This could be a weekend vacation getaway or something more simple like a verbal word of praise or a certificate of appreciation - often it’s somewhere in between.

As you work to develop your ecommerce business you should understand any employees you have will need some form of encouragement. On the ecommerce side of the screen you may find life very different than normal brick and mortar store atmospheres.

In a brick and mortar store your staff will typically work with individuals in a face-to-face environment. In an ecommerce business, your staff will like not work in the same manner with customers. In fact, many of the connections are handled through autoresponders and ezine distribution. Your employees might actually work in a remote location.

The passion of your employees will set them on the right path to being a quality employee, however it will be your direct encouragement that may be what keeps that quality employee from looking elsewhere for ‘meaningful’ work.

If you’re in a leadership position you may rarely receive positive feedback on a personal level because the buck always stops with you, but for your employees the feedback and positive reinforcement you can give are key to job satisfaction and loyalty to your business.

The benefits to the employer are a more identifiable team atmosphere and employees that respect the velvet glove much better than the iron fist.

Scott Lindsay is a web developer and entrepreneur. He is the founder of HighPowerSites and many other web projects. Get your own website online in just 5 minutes with HighPowerSites.com at: http://www.highpowersites.com Start your own ebook business with BooksWealth at: http://www.bookswealth.com

You Have QuickBooks - Now What?

You have either started a new business, decided to get your financial information in order for your existing business or your tax preparer has announced that he/she won’t do your tax return anymore if you bring in one more year’s receipts in a shoebox or plastic bag. So on the recommendation of friends, business associates, accountant, or other professional in the know you have purchased QuickBooks. And if you are like most people you have installed it on your computer with great expectations. But you don’t have a clue about bookkeeping and so getting started is not so easy. What are items you ask. I am already part through my year - when and how do I start my beginning balances? Do I need inventory? So many questions and so little time.

New owners of QuickBooks usually take one of several paths. The most common I have seen is to use only the checkbook and invoicing features of the program, never diving deeper into the tools that QuickBooks offers the business owner. However, the smart business owner knows they will be better off in the long run to hire a Certified QuickBooks ProAdvisor right in the beginning to set up their books using the tools QuickBooks provides to the company’s advantage.

A QuickBooks Certified ProAdvisor can set up your Chart of Accounts in a way that will allow you to get meaningful financial reports and can also design and save templates (memorized reports) so that these custom reports can be pulled up by you with just a click of your mouse.

Also having your items set up properly by a Certified QuickBooks ProAdvisor (inventory, service, discounts and other types of items) will allow you fill in forms such as invoices, purchases orders, sales receipts and others, quickly and with less key strokes.

And if a QuickBooks ProAdvisor is also an experienced bookkeeper you will also get professional advice on entering your everyday data in a correct and efficient manner thereby assuring your books and reports have correct information and your tax preparer or accountant are not struggling to “fix your books” at year end which will surely save you some money.

And even if your company has an in-house bookkeeper who has used QuickBooks, they have not had the extensive training and experience a Certified QuickBooks ProAdvisor will have with the family of QuickBooks products. Retraining and updating your bookkeeper’s knowledge of QuickBooks will enhance their productivity and efficiency.

As with anything, doing things right the first time saves time and money not to mention frustration. Just a few hours with a Certified QuickBooks ProAdvisor will save you hours of work, and give you financial reports that will help you keep on top of your company’s needs and growth and save money as well.

Copyright all rights reserved Bookkeeping R Us 2006

Donna MacMillan, certified QuickBooks consultant and president/founder of MacMillan Associates provides a unique set of services covering all aspects of successful business growth and financial health for all business types and sizes. Offering comprehensive, confidential, and professional services, MacMillan Associates can analyze, design or redesign your current systems to maximize productivity, cash flow and solidify your bottom line.

Bookkeepers R Us is dedicated to honoring the profession of bookkeepers with current news and resources for bookkeepers and businesses. Our articles discuss the everyday details of running a business, career/education opportunities, workplace ethics/behavior, software choices and many other subjects to help you increase your value in the workplace and the value of your business.

Visit us today to read free articles that will update your skills and knowledge and increase your worth within the business world!