You have found your preferred web host, got your domain name, and designed the format of your web pages. Now you are wondering what to put on your web site. You might think it easy to check other web pages, but what they have might not be what you need. Here is a list of the various features that you should have on your website.

First you need a title. Whether it is your home page or one of the internal pages, it should have a title. Not only does this indicate to your visitors what the page is about, but it also does the same for the search engines. Each page should have a different title that should contain the keyword for the page.

Next you need content. Without content there is no point in having a website. The content for each page will, of course, be different, but should be related to the theme of the website as a whole and provide information on your products or service. Like the title, the content should contain the keyword that is the theme of the page. Use it once in the first paragraph and once in the last.

Your page should also have some form of navigation, logically arranged, without linking every page to every other page in your website. For example, if your website is about pets, your home page should provide links to cats, dogs, rabbits, etc. Each should link to a page introducing the subsection. So the cats page will introduce cats in general, and will provide navigation links to cat food, cat care, cat species, and so on. Each sub page will then provide further links, so your cat species page will link to Siamese, Burmese, Tabbies, etc.

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