Educating Your Pet Store Customers

Making your customers smarter will help them and your store. Educated customers are more likely to make a purchase in your pet store. Yes, a few customers may pick your brains and then make purchases with the competition. However, in the long-term you will pick up many more new customers leading to a more profitable pet store. Educated customers are more likely to buy extra accessories for their favorite pet.

By talking to your customers, using tip sheets and informational demonstrations will increased the knowledge of your customers. This knowledge will help the customer make better purchases for their pet leading to a higher satisfaction for your pet store.

Having a lack of knowledge can hurt sales. For example, I was shopping a store and visited the pet section. I was laughing hard after looking at a sign on a lizard cage. At first glance, it appeared to call it a “Dork Lizard”. After further review, it was called a “Dark Lizard”. Actually, it was a “Fence Swift”, but there was no one around for me to let them know. I would not ask advice of anything in this pet section since I saw the lack of information with the lizard. Their credibility is gone and would be hard to ever regain. Information they give might kill your new pet.

Educating customers makes you an authority and is a soft sell. Many people don’t want a hard sell and will avoid those places of business. Giving valuable information builds a relationship and trust in a non threatening way.

Hopefully, you can see the value of educating customers and how it will affect your business long-term. It is a way to make your pet store stand out from your competition.

Jerry Robertson is a Retail Consultant and author of “Shocking Truth to Pet Store Success”. You can get a free copy and subscribe to his free monthly newsletter at:
http://www.petstoreconsultant.com

The Top 5 Mistakes Mortgage Originators Make With Realtors

The top 5 preventable mistakes mortgage originators make are the 5 biggest reasons why realtors resist referring you to their clients. They are the reason why some realtors will just wash their hands clean and say "Forget it! I’ll just leave the financing up to my clients." Find out what these top 5 reasons are and how to fix them.

1 — Lack of Good and Frequent Communication

Not providing frequent (even daily) updates to your clients and the realtor throughout the entire loan process can cause undue stress and frustration.

Solution: Create a strong guarantee that promises frequent updates throughout the loan process. You might even consider giving up a portion of your commission if you don’t provide adequate communication. Then engineer your business to ensure you over-deliver.

2 — Last Minute Changes at the Closing Table

Realtors hate it when the mortgage broker throws curve balls at their client at the last minute. Some examples might included…

  • More documentation needed
  • Terms of the loan changes
  • Rate changes

You get the picture.

Solution: Create a strong guarantee that delineates precisely what you will do to prevent these last minute changes from occurring. Then engineer your business to fulfill on that promise.

3 — Late Closings

Simply put… realtors hate delays on their pay cheques, not to mention the added stress and frustration that can come as a result of deadlines not being met. Sometimes the deal can even fall through because of a late closing. Even innocent mistakes committed by the mortgage originator can cause a domino effect that ultimately results in late closings.

Solution: Create a strong guarantee that explains what you will do (in your power) to prevent late closings from occurring. Then engineer your business to fulfill on that promise.

4 — Repeatedly Asking for More Documentation

A surefire way to torque off your clients and your realtors is to keep coming back over and over again asking for more and more documentation. Not only is it time consuming for you, but it sends a message to your clients and realtors that you are not a true professional.

Solution: Create a strong guarantee that explains how you will provide a comprehensive checklist to your clients - upfront - that explains all of the documentation you require. Make a policy that ensures you get all of the critical information you need before you submit the application.

And last but not least…

5 — Interest Rates Changing at the Last Minute

When you set an expectation for a certain interest rate the client will expect you to follow through on that promise. When that promise is not fulfilled, it looks poorly on you but it also reflects poorly on the realtor who referred you. Realtors hate that!

Solution: Create a yet another strong guarantee that explains precisely what you will do to prevent these last minute rate changes from occurring. And you know the rest… engineer your business to fulfill on that promise.

Conclusion

These 5 preventable mistakes are the 5 biggest reasons why realtors resist referring you to their clients. They are the reason why some realtors will just wash their hands clean and say "Forget it! I’ll just leave the financing up to my clients." Have you ever heard that?

By creating and honoring strong performance guarantees that address each one of these issues, you prove to your clients and your realtors that you are a true , mortgage professional. You are rising above the crowd and committing to excellence. Now is the time to make it happen!

Doren Aldana, the nation’s leading Mortgage Marketing Coach, is dedicated to helping mortgage professionals attract more clients with less effort. Aldana is also the author of a 21-part Audio Seminar, “21 Secrets of Superstar Mortgage Brokers and Loan Officers!” To pick up your copy of this special free resource visit: http://www.mortgagemarketingcoach.com

California Banquet Halls - California Reception Sites and Locations

You have lived in California your whole life and it has been your dream to get married in your home state. You have almost all of your planning done for your wedding. You have purchased some of your bridesmaid gifts, accessories and you have the limousine booked. The only problem is you still have not found a great banquet hall for your reception. Well do not worry I have went through most of the work for you all you have to do is call and book em.

Hyatt Regency Monterey

Hyatt Regency Monterey. Nestled along the Pebble Beach Company’s Del Monte Golf Course, our Spyglass Promenade provides a beautiful outdoor setting for Monterey weddings.

  • Monterey, CA 831-372-1234
  • * A professional wedding specialist, who will work with you throughout the process, from planning through the final moments of your wedding day

    * A tempting array of food and beverage, to fit whichever type of reception you select

    * Choice of venues throughout the hotel, for ceremony and reception, from intimate to grand

    * Extensive onsite activities for you and your guests, including golf, tennis, pools and more

    * Beautiful backdrops for photographs, including our gazebo with fireplace and gardens

    * Special rates in our spacious, recently renovated guestroom for your out of town guests

    * Complimentary parking

    Hilton San Francisco Financial District

    With breathtaking views overlooking the city and surrounding bay waters, the Hilton San Francisco Financial District will soon provide a stylish, romantic alternative to standard San Francisco wedding sites.

  • San Francisco, CA 415-433-6600
  • * Set in the heart of downtown San Francisco’s Financial District, Chinatown, and North Beach

    * Next to San Francisco Bay, with stunning views of the city and San Francisco Bay

    * Just three blocks from Embarcadero Center and an easywalk from Union Square

    * Only 15 miles from San Francisco International Airport (SFO)

    * 549 larger-than-average luxuriously appointed accommodations, including seven suites

    * Seven Fifty, our restaurant with a Mediterranean flair, and the Lounge at Seven Fifty, featuring your favorite libations. With an enticing Mediterranean grill menu, the ‘750-A Taste of Mediterranean’ is poised to become one of San Francisco’s most popular dining destinations. The restaurant’s sleek contemporary bar is highlighted by a dramatic fireplace that lends a warm and inviting ambience to the metropolitan setting. The private dining room is the perfect destination for intimate parties and California wine tastings.

    * Tru is our full-service, 5,000 sq ft onsite Spa and Wellness Center

    Pacific Edge

    PACIFIC EDGE Romantic Destination with Fatastic Ocean & Sunset view. Fine dining on Redondo Beach Pier. French & Asian fusion.

  • 310 798-3343 Redondo Beach, CA
  • * This hotel is nonsmoking>>

    * Ideal setting in the heart of Long Beach; steps from Pine Avenue, Queen Mary, dining, shopping

    * Spectacular $5.6 million renovation of all guest rooms and suites, featuring sleek new look

    * Intimate meeting space, Marriott Rewards, and highly personalized service

    * High-speed Internet access

    These are just a few of the many different banquet halls and reception sites that you can call and book in California. So I suggest that you take your time in choosing the reception site because you want everything to be perfect on your big day.

    Yolanda is the owner of Yolandas Wedding Favors. She sells many different wedding favors such as photo glass coasters, champagne gel candles, wine bottle stoppers and more. So whether if you are looking for party favors or gifts and accessories we got you covered.

    Use a Cosmetic Organizer to Save Time and Money

    If you are a model you undoubtedly wear cosmetics. At this very moment you may have them lying all around your bathroom. I know most models do, And, many times the ever-disappearing touching-up essentials end up on your windowsill.

    The heartbreak of the “window sill” makeup holder
     
    This is very disheartening because every time someone opens the window, or when someone pulls the blind all that valuable makeup falls to the floor.
     
    Young women everywhere are becoming more and more frustrated by the lack of organization here.

    Keeping all your cosmetics hidden away in a makeup bag is not convenient. What do you do? One answer is to think about getting cosmetic organizers to keep all your beauty products together.
     
    One challenge many young women have had with cosmetic organizers in the past is that they seldom use them after they are purchased. She buys the organizer, carefully places all her makeup in the determined spots, but there is always something about it that causes it to be unusable.
     
    Either the newly purchased organizer doesn’t fit anywhere in a small bathroom, or it is just plain inconvenient.
     
    Where to find organizers for beauty products
     
    If you are looking for cosmetic organizers, you can find them almost any department store where you can buy makeup. You will find all shapes, sizes and colors. Some makeup holders will be big and bulky while others will be more compact.
     
    What you need to do before investing in a makeup holder
     
    First, decide how much space you have available and how much makeup you desire when you fix your face. Cosmetic organizers are purchasable for a young female model who wears very light makeup, and for the woman who really likes to look made-up before going out.
     
    The organizer should compliment - Not take away from the beauty of your home
     
    As stated before, there are many styles and shapes of makeup organizers so it is very possible to find one to match the color scheme of your bathroom or bedroom. Shop carefully so that your organizer is not highly noticeable when you have visitors. It should compliment your home.

    Some other cosmetic organizer options
     
    You can also locate cosmetic organizers similar to a small tote box. These small boxes are very unobtrusive, though you may find it irritating to keep up with. If I were a fisherman I would call it a tackle box, and I have to admit, it does look like you might take it to the lake by mistake. Do fish wear makeup?
     
    One benefit for this type of cosmetic organizer is that it would come in handy for a young woman who travels frequently on model assignments, but may not be very practical to use in your bathroom everyday.
     
    Many women who buy the “tote box” type of makeup organizers sometimes wind up using it to carry something other than their cosmetics. So remember, nothing is worth buying if you are not going to use it and that includes cosmetic organizers!

    Bob Pardue is a professional stock and fashion model photographer located in the Southeastern USA. Get a free model mini-course delivered by email just by going to http://www.bobpardue.com/model/model-report/

    For Women With ADD

    Were you surprised to learn that you had ADD (attention deficit disorder) when you took your son or daughter to the doctor to find out why they had difficulty paying attention? You probably also learned that there is a 25 - 35% probability that if you have ADD, your child will too. Don’t blame yourself! It’s not your fault. It’s just simple genetics that you have no control over, and if you take a negative attitude, it can depress you. On the other hand, you may have been relieved to finally have an answer to feelings you’ve had since childhood but could never put a finger on. Put any negativity out of your mind right now! Focus on your strengths and weaknesses, and in the process you’ll probably lose your bad feelings. Taking positive action leads to having success with ADD, for both you and your child with ADD.

    When you’re married with a family, you may find that ADD tendencies make life stressful. American households have traditionally been the responsibility of the woman to organize, though things are changing. But when you’re it, and you can’t quite meet up to the societal pressures, feelings of guilt may also enter the picture. This whole scenario is compounded when you work outside your home.

    You need some ADD-friendly ways to help you.

    If you do well at work, but are a complete basket case when it comes to making things work at home, it’s probably because there are schedules at work that go well with your ADD. But our homes usually don’t have the same structures. Things just go along as they come up. But making schedules at home can be a great way to make things less stressful for you, especially if you work outside the home and have far less time to cope with all the expectations that accompany family life.

    Household chores do not have to be your exclusive domain. Your partner should be responsible for some of the home chores, and if you have kids, depending on their ages, you may be able to delegate some of the chores to them, too. Around 5 years old, they should be able to do simple things like set the table. As the kids get older, delegate more complex chores like sorting the laundry. They can and should help out and take over some of the stuff you’re expected to have done, but that’s falling through the cracks. And don’t think of it as pawning off your own responsibilities on your children. Though that’s the benefit, the object should also be to teach them responsibility. If you include an allowance in exchange for the work they do, you’ll also teach them the value of money. How great is that?

    Then, decide what you’re still totally responsible for handling, and schedule those tasks in. For instance, on Monday, do the vacuuming. On Tuesday, maybe it’s the grocery store. Wednesday might be laundry day or whatever. Get some kind of planner that you always have access to, and write it all down or use some electronic version that will schedule repeat tasks automatically. But when you see all these things in writing, suddenly, they don’t seem so daunting. Plus, you won’t have to worry that you forgot to do something because it will be right there, in front of you.

    Waking up and going to bed at around the same time every day may be helpful, too. Eat your main meals at the same time every day. Do things with your kids at the same time every day and so on. Though not everything in life should be structured, having a loose idea of what’s going on during the day will make you feel more secure. And if you work outside your home, try having “nights,” like “pizza night,” “fun night,” and “learning night,” or something like that. It will help you to know what to do when you’re too tired to figure something out.

    Be particularly aware if you have ADD bouts of temper. When things get really hectic, be careful that you don’t take it out on your kids. Things can get crazy at times like dinner when you’re trying to prepare a meal and the kids get into some mischief with the TV blaring and the cat trying to trip your every step. Don’t let it totally frustrate you and make you want to explode!

    As you know, we can’t control all situations, and distractions make us irritable when we’re trying to concentrate and can’t. So, when you’re doing something complex, like cooking for example, ask someone else to be referee in the family room. In fact, ask your partner or someone else who’s available to watch the kids in another room while you do what you need to do without the distractions. Or, just don’t cook! Catering isn’t as expensive as you might think when you consider the time taken to go out and buy the food, cook the meal, etc. Maybe having someone else prepare your meals isn’t such a bad idea.

    Yet, if you love to cook, or you just can’t afford to eat out a lot or to have meals catered in, why not prepare them when the kids are at school and keep the food in the refrigerator or freezer until just before dinner? Or, if you’re a single parent, what about hiring a babysitter just to watch the kids while you’re doing something as complicated as preparing a good meal? You can make an ADD-friendly system that will work for any circumstance on any budget.

    Things happen, though, no matter how much you try to plan ahead. When you’re feeling like you want to explode, go into another room for a while and give yourself time to chill out and get back to normal. Give yourself some time to put situations back into perspective. Emotional outbursts don’t help you or anyone else and they won’t solve your frustrations. They’ll just deepen your guilt.

    ADD women are also subject to substance abuse, and they tend to hide their problems from other people, even their closest confidants. Drugs, alcohol and cigarettes can all be forms of self-medication. You just want to feel better, but none of this will help your ADD. If you feel as if you’re developing any kind of dependence, seek the help of a professional, and don’t wait. You have many options that aren’t damaging to yourself and your family. You just have to know what they are and how to implement them.

    First, stop blaming yourself. You never asked for ADD, and in some ways, it’s a great advantage. You’re undoubtedly highly intelligent. You think faster and more creatively than most people, and you have a tremendous capacity to focus. Realize that those things make you very special and look for possibilities, not obstacles. Use ADD to your own advantage.

    Attention deficit is nothing to be depressed about. It undoubtedly makes you very special, but if you don’t concentrate on realizing your own strengths and weaknesses, it can interfere with your life. Learning you have ADD can open up new possibilities for you. Use your strengths and find ADD-friendly ways of overcoming the shortfalls. If you need professional help to do this, so be it. Ask for what you need. That’s the first step in attaining a better state of mind.

    Tellman Knudson is CEO of OvercomeEverything, Inc. and a certified hypnotherapist and NLP practitioner who has helped many clients achieve ADD Success. Visit his comprehensive library of ADD information and join the forum at InstantADDSuccess.com (http://www.instantaddsuccess.com)

    How to Develop Your Talking Skills and Use Flattery on Women

    Knowing how to deal with failure should be an important think to learn when talking to women.

    My advice is to get used to failure and learn from each experience. In fact, by taking the time to judge each interaction you’ll be able to work on your “attracting women skills”.

    Like everything else we learn in life, there is a certain skill to attracting women. While some are naturals at it, most of us have had to work at developing this skill.

    Now one of the most important skills you have to develop is your ability to carry a conversation. If you don’t how to speak to women, you’ll have little chance of success.

    Here are a few different areas that’ll help build your conversation skills:

    • Develop great openers which will be engaging

    • Work on telling interesting stories

    • Know how to project a cocky/funny attitude when in conversations with a woman

    • Be great at teasing women that’ll spark attraction

    With any skill, these conversation techniques won’t work that well at first. Over time, you will learn from your mistakes and increase your overall success.

    Now the best talk to a woman is through the subtle use of flattery.

    Basically flattery is a way to send a woman a positive message during your conversation. The problem is many guys use flattery the wrong way.

    For instance, most guys make the mistake of complimenting a woman on a physical characteristic like her eyes or body. Typically this type of flattery doesn’t go well because it demonstrates you’re only interested in her outward appearance instead of “what she’s about”.

    The correct way to use flattery is to comment on something which she can control. An example would be the way that she dresses. As we all know, women LOVE to plan what they wear and will agonize over every little fashion decision.

    When you compliment her on an outfit, it’ll flatter her taste in clothing and demonstrates an approval of her style. Another benefit is complimenting her on the clothing she wears is subtle way to tell you’re attracted to her. It’s telling her she’s attractive without coming out and saying it.

    So if you want to effectively impress a woman and learn how to develop your talking skill, make sure you flatter her in a way that compliments a something she can control. Then transition the conversation towards topics which demonstrate your higher value.

    Want to learn 50 different ways to meet, approach and attract women? If so, take a look at Scott Patterson’s Free eBook which provides 50 tips for approaching, attracting, and dating ANY woman.

    Children of Men

    Hap

    If but some vengeful god would call to me
    From up the sky, and laugh: “Thou suffering thing,
    Know that thy sorrow is my ecstasy,
    That thy love’s loss is my hate’s profiting!”

    Then would I bear it, clench myself, and die,
    Steeled by the sense of ire unmerited;
    Half-eased in that a Powerfuller than I
    Had willed and meted me the tears I shed.

    But not so. How arrives it joy lies slain,
    And why unblooms the best hope ever sown?
    —-Crass Casualty obstructs the sun and rain,
    And dicing Time for gladness casts a moan….
    These purblind Doomsters had as readily strown
    Blisses about my pilgrimage as pain.

    -Thomas Hardy

    “…why bother, if life’s going to make its own choices?”

    -Michael Caine as “Jasper” in Children of Men

    Many films of the past have portrayed the ultimate decimation of mankind and desolation of the earth through battles against such epic monsters as giant insects, giant mammals, aliens, diseases, and the list goes on. It’s been an entertaining genre for the thrill-seeking film enthusiast, to see how creatively film makers can bring about the destruction of the earth.

    Time has brought us to an age where, though the same themes of films and novels remain popular, the agent of evil that is brought upon mankind is a little closer to our perception, and not nearly as outlandish. Concerns about the end of the earth being brought about, not by a 60 foot green monster from Mars, but by the human population has manifested itself into both the film industry and literature.

    Alfonso Cuarón’s “Children of Men” is an exciting and emotionally moving film about the bleak future of our world in which the infertility of women has turned the earth into a chaotic, desolate, and war-drenched reality. There have been no births in 18 years, and the tragic death of the current youngest human being on the planet opens the film to a crowd of desperate and shocked faces glaring at the TV screen of a street-side coffee shop.

    Theo Faron, (played by Clive Owen) is the disillusioned, less-than-heroic hero of the story, whose obvious vulnerability as a simple human being allows the viewer to not just sympathize, but empathize with his struggles as many people have some idea of what it is to feel so isolated or so afraid, almost to the breaking point, as Theo does. The world has become a fiery playground of a war-hungry nation that has slipped into paranoid frenzy, intent on securing “their homeland” and “their way of life” by driving out every immigrant in England. The film is colored in a vast palate of black and grey, and from the very beginning we are drug into the decrepit ruins of a world that has been, and is now moving on, very likely to the end.

    The little coffee shop that Theo has just left is blown to bits and screams are heard from every direction. Within the background of the score we hear a high-pitched ring, like the loud ringing in the ears after a concert, or after being in a club all night. This phenomenon is explained later by Theo’s ex-lover Julian Taylor, (Julianne Moore), after Theo is caught on the streets at gunpoint and shoved into the back of a huge grey van. She is revealed to be an important player of a group, the “Fishes”, which has dedicated itself to protecting and restoring the rights of immigrated people. The ringing you hear is the sound of ear cells dying, their “swan song” so to speak, she says. “After it disappears you’ll never hear that frequency again”. Julian advises him to “enjoy it while it lasts”. The distracting ringing in the ear reflects the slow decay and inevitable death of the world in which we find Julian and Theo. It is struggling for those last few gasps of breath before the end, and refuses to go down without a fight. Indeed, a violent and hate-filled civil war among an army that is the human race struggling for survival has begun.

    Jasper Palmer (Michael Caine) is pretty much the last of Theo’s friends in the world. He is a jaunting, outgoing and hippie-looking old individual with a taste for smoking in its many shades. He lives with his wife, who is nothing more now but a zombie deprived of any hint of human-likeness outside of the shell that is her human body, presumably after going through some horrible experiences during her career as a photo-journalist. All of them are crawling through their lives, trying to stay alive amidst the constant threat of violence from those of opposing opinions regarding instinctual reactions and panicked states. On one hand, the government tries to clean out the cumbersome pests that have made their way into their land looking for safety and security. On the other, those who stand up for those people, but who have fallen into the same trap and lust for violence and rage.

    We soon find out exactly for what Julian has contacted Theo for when she explains that she needs to get a certain young woman to the coast. Theo reluctantly agrees and we enter the house of Nigel, (Danny Huston), where he tries to get help. Nigel has managed to partially save some historic pieces of work, but it seems that in this dying world, history plays no significant part. Where the end is drawing near, who has time to appreciate accomplishments of the past?

    When Theo finally meets Kee, (Claire-Hope Ashitey), we discover she is a young girl he must help to get to the coast to meet the ship named “Tomorrow” that will take her to safety at the Human Project. She is pregnant.

    In a scene where Julian is shot by members of her own group who are later revealed to have different plans for Kee’s child, the music in the background is layered with a tinnitus ring that mirrors Julian’s quickly fading life. Later when they are pursued by the police, two policemen are shot out of panic when Theo’s car is stopped as they are racing to safety and for Julian’s life. They are later portrayed as terrorists who have murdered two cops and should now be considered armed and dangerous. From our perspective, they are innocent bystanders caught up in the madness.

    Theo takes up new responsibility as he must guide Kee and her caretaker to safety, after staying with a group of people whose interests are shown to be different from those of Kee.

    Theo takes them to the home of Jasper, where he helps make plans for them to be taken to the prison areas where they hold immigrants in order to get where they need to be with the help of an old friend of his, Syd, to acquire a boat and meet the “Tomorrow”. They soon realize they have been followed by their former allies who are now after Kee and her baby to use him (or her) for their own political purposes and after Theo leaves with Kee and her caretaker, Jasper is shot and killed.

    In a little shabby, cold room later that night, we witness the birth of Kee’s child, by far the most emotionally evocative and powerful scenes in the movie. Kee is alone, having never been exposed to childbirth or indeed having ever seen a pregnant woman. She struggles through it and in the end produces a beautiful baby girl.

    Eventually with the help of Theo, Kee reaches the “Tomorrow” and the birth of hope in that world.

    What I loved about this film is its richness in portrayal and allegorical symbolism that so greatly defined one man’s vision of the world as it is and what it will become in the future, should our reckless and massively destructive behavior of consumption never change. There are many interesting subtleties that point us at different facets of human interpretation throughout the movie.

    Clad in a bulky, ugly grey pair of socks, Theo’s feet appear front and center in a shot in which Theo is relaxing in Jasper’s home. Throughout the movie, the feet reflect the personal journey that Theo is going through in a more visual, simple, symbolic way. Theo is floating through life at this point in Jasper’s house, devoid of all hope for the future and disconnected from life. The blatant appearance of his relaxed state with his feet crossed and lounging on the table suggest to me his own passive attitude of lost hope and carelessness, as if he has consented to drown in the chaos that has become of the world. He will “put his feet up”, sit back, and watch as it all goes to hell.

    As the movie progresses, Theo’s peril and role he has been thrust into wakes him up to the terrors around him and likewise, his bare feet, receiving numerous wounds and pains, are forced to endure the harsh realization that this dying world around him cannot be ignored.

    Towards the end of the film, when he finally grasps a hint of hope as plans are made to get him and Kee to the coast, he is presented with a pair of shoes. He has finally found steady ground, and a clear path he can now travel to the end.

    Now, instead of being a bystander, comfortable on the couch in his socks and drifting through existence, he is “dressed” in a purpose and a new vision for possible hope in the future with the “Human Project”.

    The dining room in Nigel’s home, along with the high tech futuristic video game that occupies his son at the dinner table, is just an example of the many creative touches that reveal Cuarón’s vision. Perhaps most delightfully surprising was the floating inflated pig alongside two tall industrial towers seen clearly outside his windows as he and Theo are talking. “Algie” (the affectionate nickname given to him by his creators, Pink Floyd), floats majestically and can also be seen on the cover of the Pink Floyd album “Animals”. This is a provocative correlation with the themes regarding humanity used within the film. In the album’s lyrics to such tracks as “Pigs (three different ones), “Dogs”, and “Sheep”, the words ominously reflect unique metaphors for human beings; perhaps we are more animal like than the animals themselves. As the philosopher and cultural critic Slavoj Zizek comments in the commentary that is provided with the DVD, “a good portrayal looks more like the person portrayed than the person himself”. His observation is that the film portrays a very deep and truthful imitation of reality, a more “real” reality than reality itself that brings out the low, bitter truths, underlying the illusions, which we predominantly prefer to ignore.

    Technology in a modern age has changed the face of communication, industry, media, and many other vital areas of societies all over the world. With the onslaught of newer and newer developments, it seems we are constantly running just to keep up with our aspirations. What are we leaving behind? Passing by without so much as a glance?

    There is much to be said about the impact of modern technology and progress on the human mind and human relationships. In Richard Stivers’ book Shades of Loneliness, Stivers goes into a fascinating discussion about the effects that modern technology has had on the human population, focusing primarily from a mental perspective. “Technology makes human relationships abstract, and thus impersonal” (17). As we depend more and more for information on the news we see on TV, we create for ourselves a kind of “watered down” version of what is going on, and on top of this, we tend to watch television with a sense of the “constant present”, where watching shows and commercials on TV gives us a sense of being “up-to-date” and in the “now”.

    The most critical objectification of experience occurs in the mass media for a number of reasons. First, the media are the paramount source of information for most people. Second, reality appears to be in the media. There appears to be a one-to-one relationship between visual images and reality, even though the media necessarily take images out of their cultural and historical context and thus reconstruct them. (19)

    Ironically, there is a growing isolation of people through the advancement of communication forms. We no longer need to go out and meet with a friend or colleague when we can instant message them online, or send a quick text on the cell phone. As philosopher and historian Tzvetan Todorov states, modern technology and globalization allows “isolated individuals to have as much power as a whole state”.

    Visual pictures presented to us on TV replace and destroy gradually our sense of meaning and symbolism. “According to Guy Debord, “we now live in a world of visual representation, a mirror world in which the image is more important than and indeed defines reality” (Shades of Loneliness,137).

    The effect that I see coming from the massive expanse of industry and technology is the way in which we are inventing and creating more and more ways for us to do less and less of the work; we let the experts handle what we don’t understand, and we consume more and more to fulfill our own personal and isolated pleasures while discarding at leisure what we don’t need, ignoring the consequences. What Cuarón’s film visualizes so vividly is a picture of a world in which all of these human behaviors are taken to the extreme, and through several brilliant devices of symbolism, conveys the essence of human emotions and instincts that may drive us to engage in a destructive and hateful course of action as a mode of survival. The depersonalization of a technological world only deepens and provokes those instincts to desire personal gratification as “television and related media place me at the center of the universe” (137).

    The mass media reinforces and deepen the fragmentation and depersonalization that bureaucracy and technology unintentionally create. There is no temporal and meaningful relationship among programs and commercials. Therefore television in its total impact destroys the experience of event time. One is left with duration time, the continuous time of description. (Shades of Loneliness, 136)

    The film “Children of Men” has displayed, for me, a brilliant insight into a version of raw reality that we see only after we step out from in front of the television. Personal and symbolic meaning is a vital factor in the human ability to live a life sensitive to other human beings, and to make connections and form personal beliefs regarding the world’s processes. The isolation and fragmentation of people today are conditions to which a massively expanding technological society and globalization contribute, but are not sole causes. The utopian visions for the world encompass many ideas, but the inevitable obstacle is that they cannot coexist, as stated by anti-globalization activist Naomi Klein. No matter what your personal beliefs and political views regarding these issues, I believe “Children of Men” is a fantastic and imaginative creation which showcases the director’s ability to thread into a passionate story the symbolism and connotation that directly relate and directly point to our own human society as it exists in the present.

    (Stivers, Richard. Shades of Loneliness: Pathologies of a Technological Society. Rowman & Littlefield Publishers, Inc. US. 2004.)

    I am a second year English major at Wright State University in Ohio. Writing in depth essays regarding my own personal experience with films is something I do for fun.

    Cancer - In An Instant Life Changed

    Last week presidential candidate John Edwards stood next to his wife Elizabeth announcing she now has bone cancer. She stood by with a smile and confidence we have become accustomed to since 2004 when she faced and conquered breast cancer. She is preparing to undergo another medical protocol to stem the tide.

    Ironically, only a week before my 30 year old friend, who has undergone 15 months of intense chemo protocols shared the same news. What is different for my friend is she did not get the respite from treatments she so anticipated.

    Fifteen months ago, her doctor reported the diagnosis of an aggressive third stage breast cancer. A double mastectomy and chemo began immediately. Her intrepid spirit kept her facing each day. Managing her work and treatment schedule quietly and with precision, she hardly skipped a beat.

    During her first round of chemotherapy, she endured hair loss wearing her favorite baseball cap. The doctors decided to start her on a second round of chemo with another experimental drug; keeping her every other week schedule hooked up to an IV via the permanent arm port. Her hair growth returned during this round, and miraculously she avoided extreme side effects by either treatment.

    Three weeks ago, we celebrated the final round of the 15 months IV solution drip. She hoped for a respite from the schedule of treatment and doctor appointments. Maybe she and her husband could squeeze a real vacation in.

    She was experiencing some lower back pain and protocol dictated to check it out.One more CAT and MRI scan were scheduled.

    Along with her husband and extended family they endured waiting for results over a weekend that seemed longer than usual. Last Monday night she called to give me the news she received earlier in the day. Yes, spots on the bone in two places and on her liver. She would spend the next day in conference with the specialists.

    Hanging up the phone after an hour an half together, I cried. I felt the feelings I remember after hearing the diagnosis of my late husband. The memories came back with an intensity I was surprised to experience.

    I thought of her young husband who has managed his role as husband and support system to his wife of six years. He is a typical young man born and raised on a farm; hunting and fishing a passion; and a strong work ethic that together, this young couple, have built their dreams of home and family.

    In an instant, life changed for them 15 months ago. Together, they lived their lives as normal as one can. Weekends at their cabin, family holidays, weddings, births, deaths, interspersed with the medical protocols became their life.

    When we chatted, she spoke of her disappointment. The “why” questions emerged. The “what is next” questions take over. She talks about everything on her mind. For the first time I hear her say, “If I don’t make it I want to make sure that…” She’s confronts her mortality with a depth that bespeaks her will power.

    With an astuteness of a patient who knows the disease, she makes plans how to confront the next steps. First, she expects to go forward with the protocols presented. She sighs, “I’m really tired of it all, but I’ve done pretty well without a lot of side effects.” It is the truth. She’s done well and she is tired of process. But she is not willing to give up. She has things to accomplish and she intends to do it.

    We’ve talked about the process on several occasions. Some of her views are profound for this listener. She shares there are days when she wishes family and friends would not hover. There are times she feels smothered with too much attention. “I need my space sometimes,” she says. “I know they are so concerned and love me, but I wonder if they are more afraid than I am?” she says almost wistfully.

    She admits she gets tired working part-time, but she needs it to help make life normal. “I’m doing something for others,” she says. Since I work with her also part-time I attest to that fact. Her heart touches her challenged clients. She believes in them, sees their potential, and advocates relentlessly for them. What her clients see is a woman who has shared her disease and demonstrates to them, we are all challenged by something, but we can still achieve and do our best.

    We share a laugh about how she is so organized and neat. Her husband has learned some of those skills as well. He now washes and folds clothes without any of the whites turning colors! Her goal now is to assure he can maintain the rudiments of housework. “Someday, he may need to be able to do that,” she muses. Then she moves the conversation forward to decisions to make beginning her medical protocol.

    I am inspired by this young woman who is my friend. I see her strength and her vulnerability at the same time. She doesn’t want pity or sympathy; rather, she asks for honesty, support and space for her to walk the unknown path of her journey.

    What she does not need is hovering sympathy, platitudes, or trying to gloss over the reality of her process. Too often she finds herself protecting everyone else because she knows they are in denial. She knows they love her and she’s all to aware they don’t know what to do but over-protect her.

    She will have good and bad days. She will laugh and she will cry. She needs the space to do both without our own fears emerging with uncomfortable by her discomfort. She needs to be held; and to be left alone. Without a doubt, she will tell us when she needs either one if given the space and permission for her honest feelings to emerge without denying they exist.

    It is true, she is in for the fight of her life. But, I must remember she is living each day as it comes. We will continue to work together sharing our lives and experiences. We will laugh and share tears. Each day is a gift from God. Neither one of us knows the length of days we have been given.

    She says to me, “Life is short. I want to live it.” Yes, it is short and many are wasting their days not living it. But not my friend…she’s going to live.

    ©MCStrom 25-March-07 DCN Opinion Column

    Maralene Strom is a speaker and author who teaches on topics dealing with grief and recovery;Issues of living life 50 & Beyond; Caregiving in extended care facilities, home care, and special needs; Communicating with Empathy & Compassion. Her website features some of the topics she speaks on with information to connect with her for tele-classes, workshops or speaking to groups, conferences, etc.—- let her help you discover your life’s meaning as you journey now and into your future.
    Visit http://AdventuresInLivingsite.com to receive her newsletter.

    Autumn Themed Wedding - Finding A Reception Venue And The Right Food Menu

    The autumn is the second most popular wedding season right after the summer. And there are good reasons for this: The weather is still warm, the nature shines golden, the days are getting shorter and people try to be home early for a comfy evening with their family.

    It is the perfect time for a romantic wedding

    Reception Setting

    The fall is the time to harvest the fields, to fill the granaries and to enjoy the abundance of fruits available. Good venues for the wedding reception are buildings like mills, barns, castles, old churches, -buildings that reflect the season. Keep an eye out for old and dark places that are shining warmth. The Colors of your wedding should reflect this, too. Warm and rich colors like yellow, brown, gold, burgundy, orange and similar colors are great for an autumn wedding theme. And in case the weather of the region you want to celebrate your wedding allows it you can go for an outside wedding. Parks, flower gardens, fruit plantations and alike can offer an extraordinary setting for your big day.

    Food Menu

    You really have a lot of adequate food to choose from when you are celebrating an autumn-themed wedding. Strong and rich are the keywords here. Start with a potato soup (maybe from a hollowed out pumpkin?). For the main course go with roast-beef, roasted turkey, suckling pig, salad, potatoes, corncobs and other delicious food of the season. You can use ingredients like honey to give your meal a golden and sweet autumn-touch, too. And ask your caterer what his suggestions are for a typical autumn feast, he sure will have some more good ideas. As desserts you could serve pumpkin pie, hazelnut cookies, maple pies, candied pears/apples or vanilla ice with honey. Yummy!

    You are looking for more ideas and tips for your autumn themed wedding? Then read more about autumn weddings here…

    dreamofawedding.com is a website dedicated to give you everything you need for your wedding. From favor ideas over wedding themes to checklists: dreamofawedding.com is the place to go.

    Are Doctors Allowed to Make Mistakes?

    On the surface, this may seem like a benign question. You may be thinking that we’re all human and everyone makes a mistake now and again, right? However, when we put our lives or the lives of loved ones in the hands of a doctor, we expect perfection. One wrong judgment, one missed clue for a proper diagnosis or one wrong treatment choice and the results can be devastating.

    According to the Journal of the American Medical Association (JAMA), over 225,000 people die each year directly or indirectly due to the diagnosis or treatment from a doctor. Of those 225,000 deaths, 12,000 are because of unnecessary surgery, 7,000 are medication errors, 80,000 are due to infections in a hospital and 20,000 to other hospital errors. These types of negligence are considered medical malpractice.

    In the United States, deaths from medical malpractice rank third, just behind heart disease and cancer. There are many forms of medical malpractice and some of the most common forms are:

    · Failure to diagnose cancer
    · Failure to diagnose other diseases, like heart disease
    · Birth injuries, including cerebral palsy
    · Misdiagnosis
    · Improper treatment
    · Medication errors
    · Hospital errors
    · Hospital infections, such as sepsis

    Errors and negligence happen for a number of reasons in our healthcare system. Sometimes it’s due to carelessness, sometimes due to fatigue or overworked medical professionals, and sometimes to a lack of specialists available. Whatever the reasons, though, medical professionals and institutions must be held accountable for their actions and how those actions affect their patients.

    If you suspect that you or a loved one has been a victim of medical malpractice, you should contact a personal injury attorney that specializes in medical malpractice cases. According to Brian J. Glick of the Glick Law in Boca Raton, “Medical malpractice cases are particularly complex and take time to investigate. And in some states, like Florida, there is a statute of limitations for filing medical practice claims. It’s important to have someone on your side that is familiar with these types of cases.”

    An experienced attorney can help you recover compensation for medical expenses, pain and suffering, loss of wages and psychological suffering, as well as other potential categories, depending on the specifics of your case.

    Please click here for more information regarding medical malpractice and other personal injury lawsuits in the Boca Raton area.