Right now, I’d like to offer you a condensed, brief crash course on article marketing and writing and quickly demonstrate to you how these little “viral cash generating goldmines” can instantly increase your traffic and sales.

Forget everything you were taught in English class. Writing articles Is “meatball writing”. You want to write in your own style and at an 8th grade reader level…

Here are 7 effective tactics for explosive article marketing:

1. Don’t try to impress your readers with your sheer intelligence.

2. Don’t use big words when you can use much simpler, shorter words that have the same meaning.

3. Don’t bore your readers! Add some sizzle and spice.

4. Be unique and show your personality! Don’t be afraid to be yourself.

5. Always keep your articles short, sweet, concise… and to the point. Each article should be about 300 to 700 words.

6. When adding articles (as content) to your website, you can make your article as long as you’d like, however when submitting to article directories to promote your affiliate products and or your own sites you want to follow their strict guidelines which usually involve a specific maximum word count and format.

7. Use bulleted points and break up lines of text with transitional effects like this… and this — or use (parenthesis like this) to make it easier on your reader’s eyes.

And always try to keep this vital tips in mind as well when writing…

A well marketing article should consist of short sentences and short paragraphs, bulleted points and sub-headings, each addressing a specific point of topic in your article.

There should be lots of white space within your article body. Most people look at large blocks of text and will go away from your article very quickly. You do not want to lose your reader.

Dean Shainin has helped hundreds of Internet marketers create wealth from their own online information product empire using article marketing tactics, secrets and techniques. Grab your free 10 page PDF Ebook from his “Secret Bum Marketing Golden Article Writing Formula” loaded with tactics and secrets at: http://www.bummarketingwiz.com/golden_writing

During my freshman year at Cleveland State University, our team traveled to Florida to play a series of matches against teams down there. During one particular match, I encountered a player who literally defined the term ‘Pusher’.

This guy was quick and had endurance. He had decided early on that he was in no hurry to get off the court, and would run down every shot I threw at him; and believe me, I was throwing heat. After losing the first set, I made up my mind that I was not going to let this guy beat me. After all, I was the ‘better’ player with ‘better’ strokes, right?

Just as I was about to walk back onto the court to start the second set, a thought occurred to me: How was I losing points? I hadn’t spoken to my coach (he was coaching another player at the time of the changeover), but that’s the first question I knew that he would’ve asked me.
I asked myself this question and the answer came back: “Unforced errors.” Okay, so now I had something I could grasp. Fine. What was causing the unforced errors? Impatience, and a lack of a good plan.I eventually decided that I had to come up with a plan on the fly. I did, and coupled with being just a little more patient, I came back to win the match in three sets.

In order to understand what I did and how to apply it to your game, you need to first understand the pusher’s mind set. This is really easy. The pusher is telling himself to just get every ball back over the net, no matter what. When playing a baseliner, the pusher is not too concerned about placement, and will usually end up putting the ball into the smack dab center of the court, right on the ‘T’. When faced with a serve-and-volley player, the pusher will try to run down every ball and lob constantly, hoping you either miss a volley or blow the overhead. When faced with an all-court player, the pusher will combine the two above mentioned tactics.

What do you do? Well, now that you know how the pusher thinks and plays, it’s time to figure out where his weakness is, and exploit it. The pusher has A LOT of weaknesses in their game - or they wouldn’t just ‘push’ the ball back every time! I want you to think long and hard about that, and really let that sink in. Okay, now let’s see where the pusher is weak.

First of all, pushers do not have a command of ‘power’ ground strokes, if they have anything resembling good ground strokes to start with. From this alone, we can gain insight into several weaknesses:

–Pushers have a hard time generating power and combining it with accuracy, which is a requirement of having ‘good’ ground strokes.

–Pushers have a hard time hitting passing shots, for the same reasons just listed.

–If a pusher has weak ground strokes, they probably have a weak serve as well.

–Pushers have a hard time with high balls, again for the reasons listed above.

–Pushers hate for points to end quickly, because those are points they probably lost!

Now that we know the pusher’s weaknesses, we can come up with a plan to exploit them. The first thing you need to do when playing a pusher is to make them do what they don’t want to do; and one of the things that pushers HATE to do is generate their own ‘pace’, or power when hitting the ball, because they can’t control it. One way to make the pusher do this is by hitting your ground strokes deep, about ¾ speed with A LOT of topspin. This forces the pusher back off the baseline and makes the pusher generate their own power, rather than just using the power from a hard shot you hit to them.

Another way to get the pusher ‘out of their game’ is to serve and volley, because they can’t hit passing shots very well. (Again, if they could, they wouldn’t be a ‘pusher’). If they try to lob you, put the ball away; if they are lobbing you well, hit the overhead anyway and stay at the net. Constant pressure will make the pusher buckle. If they are hitting you lobs over and over, and you can’t do anything about it, than you need to improve you serve before you attempt this tactic.

Yet another way to beat the pusher is to ‘chip-and-charge’; take advantage of every short ball the pusher hits you, and get to the net. Don’t just get to the net for the sake of being there, or the pusher will just lob you all day long. Get there on a short ball, make a good approach and be ready for the pusher’s response.

Since the pusher’s mentality is one of “I’m gonna run down every shot you hit”, make him do just that - on YOUR terms. Hit a ¾ speed, well placed shot that angles off to the side; then hit a long, deep shot. This forces the pusher out of their ‘moving-side-to-side’ game (which they love to do) into moving up and back at awkward angles. When you finally get an opening to hit a winner, don’t force the angle or the speed; just hit another well placed, ¾ speed shot toward your intended target. More often than not, even if the pusher gets the ball, the reply will be weak or a lob at best.

Use these techniques the next time you are on the court - and watch the ‘pusher’ fade away!

Kyril Popoff is a former NCAA Div1 All-Conference Tennis Player, Instructor, Coach and Author.

His books include THE TEN LAWS OF TENNIS SUCCESS and FOCUS & WIN: WHY YOUR TENNIS GAME ISN’T WHERE YOU WANT IT TO BE, & WHAT TO DO ABOUT IT!

You can sign up for Coach Kyril’s Tennis Lessons, Tips & Tricks newsletter at:
http://www.coachkyriltennis.com

There are quite a few brides who are tired of similar pattern of traditional wedding invitations which others are using for decades. The big day is considered to be one of the most treasured days for all the couples and hence, everything has to be perfect on that special day. Each story is exceptional with dating and meeting which time scope many couples share and therefore, the invitation must also be exceptional as well. This is why most of the couples turn towards handmade cards.

Wedding invitation is the initial impression of the special occasion which guests get a preview of. If it is plain with the usual wordings and colors, the invited guests will presume the wedding will be the same. With the custom or handmade invitation cards, the couple gets to select the complete mood and style of the first impression of the guests.

Recently, most of the brides are using custom wedding cards which comprise of photographs of the couple. This photograph not only personalizes the wedding invitation, but also offers the addressee a gift to relish.

When the invitation arrives with this specific information and photo of the couple, it suggests the love shared by the couple. Most of the custom ones are in fact handmade, because the bride wishes for details which can only be handmade and not machine made. Details such as dried leaves or flowers, ribbons, pearls, sequence and other decorations can be added to improvise it.

Nowadays, special sayings or wordings or quotes are being used for custom made wedding invitations. Most of the couples share some special sayings, poems or songs which are exceptional only to their love. Many couples have decided to customize cards with this type of information.

These sayings or quotes may be the words of honor which the couple desires to share with their family and friends. With several couples looking for something exclusive away from the traditional, the custom made invitation cards are the best. These can utilize a song or a poem to add in all the information of the wedding.

There are a several methods to have a custom handmade wedding invitation. Most of the printers will toil with you whether it is a handmade or a custom saying. The cost will possibly increase with the amount of specific info which is required for them. Custom ones can be an appropriate request, which requires close attention to all the specific information in order to make the wedding invitation perfect.

Jerry Leung designs Chinese Style Wedding Invitation with Dragon and Phoenix Art. He runs a website on Wedding Photography. Be sure to check Hong Kong Wedding Vendor Directory.

If you would like to try something special and different for Valentine’s Day try some wine called Mead. It is brewed from honey rather than grapes; it has a beautiful golden color and a very long tradition of love.

Mead goes by many names and over the centuries it has been called honey-wine, nectar of the gods, and even honeymoon wine. This last name stemmed from a tradition to give a 30-day supply of it to newly married couples. It was said that if they drank a glass every day for the first thirty days of their marriage it would bring them happiness and fertility.

Chocolate, flowers, candy and cards are wonderful traditions that have lasted decades now. But for centuries longer there was the tradition of drinking Mead that was shared by couples. Make this holiday special and try some. It has been around for many hundreds of years and it has been speculated that it was the first alcoholic beverage ever made. This is a matter of debate but one thing that is not up for debate is the delicious nature of this beautiful wine brewed from honey.

So If you are looking for a little something special to do on Valentine’s day I recommend you give Mead a try. It is a brilliant little drink and will make for an interesting new experience and conversation piece.

Honey wine is a very popular drink world-wide but is lesser known in North America and if you are considering a purchase of it you may want to call your local wine retail shop ahead of time to see if they have any in stock.

Want to learn how to make your own honey wine mead? Visit the author’s website where he has tutorials, articles and videos all about this wonderful ancient drink:
The Art of Making Mead